Performance advertisingfor physical stores.
Steer your media budget by what it contributes to each store’s revenue. Measured in real store visits, by our own in-store sensors.
- Live in 45,000 stores
- Our own sensors. No third-party location data.
- Starts from the budget you already spend
The problem
Stop blind offline spend.
Billboards. Radio. Local TV. Direct mail. You pay for them every month. None of them tell you what they earn in store.
No data.
Billboards come with photos. Radio with ratings. TV with GRPs. Mail with a drop count. Nothing on who came into your stores.
Data you can't trust.
Platforms report store visits from phone GPS. Our study of 150,000 visits across 400 sites: about 95% of those visits are wrong. Clean dashboard. Wrong numbers.
Either way, you pay to reach people who will never come in. That spend has a name: media waste.
Kairos AI barometer
Media waste, channel by channel.
The share of spend that reaches people who never set foot in your stores. Measured in store.
Across our studies, that share runs from 18% to over 77%. That is not a measurement gap. That is cash lost on every campaign.
Media waste calculator · Kairos AI barometer
What is your media waste?
Pick a channel and your monthly budget on it. See how much reaches people who never walk into your stores.
1 · The channel you buy
2 · Your monthly budget on it
Where that budget goes
Today, nobody can tell you how this bar splits. That is what running blind means.
Your media waste today
On this channel and this budget, our barometer gives a precise share of your spend that reaches people who never walk into your stores. Money you pay every month, for no return in store.
Based on the Kairos AI barometer: campaigns measured in store with beacons, across 45,000 stores.
Almost there
Leave your details: we send you the estimate for this channel, and a personalized study for your sector, built on your own channels and budgets.
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We are preparing your estimate for this channel and a personalized study for your sector, built on your own channels and budgets. You will receive them by email shortly.
Built on the Kairos AI barometer: campaigns measured in store with beacons.
How it works
Measured by in-store sensors.
Our own sensors, in your stores. No GPS. No third-party location data.
Sensors in your stores.
We ship them. Your team sticks them near the door. Free, no wiring, no IT ticket. From day one, every visit is observed, 20x more precise than GPS.
Matched to your media.
Each visit is matched to campaign exposure. Billboard by billboard, station by station, ad set by ad set.
Budget steered by store revenue.
Money moves every week to the media that contributes most to each store's revenue. Same budget.
How we measure →The sensor
The sensor behind every number.
A small device near your door. It is what lets Kairos AI steer your budget by store revenue.
Passive.
It only broadcasts a signal. It collects no personal data.
10-year battery.
No power outlet, nothing to plug in. Nobody can unplug it, so no visit data gets lost.
Free.
No hidden cost. No subscription. Replaced free if one fails.
Trains Kairos AI on your stores.
Your own store visits train our algorithms. That is what lets Kairos AI steer each dollar by its contribution to your store revenue.
Why not GPS?
5%
of GPS visits are accurate within 16 feet (5 m). In a city center, GPS can't tell your store from the one next door.
35%
of GPS visits are accurate within 330 feet (100 m). Not reliable in a mall or along a retail strip either.
20x
more precise than GPS. The visit is observed inside your store. The only way to steer every dollar toward store revenue.
Source: Kairos internal study, 150,000 visits across 400 sites. Read the study
Channels
Know what your billboards earn.
And your radio, your mailers, your ads. One metric for every channel: contribution to store revenue.
Billboards & OOH
Each panel read against the people who came into your stores. Keep the panels that earn. Drop the rest.
Billboards →Radio & local TV
Each station and daypart, ranked by what it earns in store.
Radio & local TV →Proof
Built with the largest chains. Now open to smaller ones.
Proven in 45,000 stores with Europe's largest chains. Now open to US retailers from 1 to 200 stores.
Trusted by Europe’s largest chains.
30,000+
campaigns measured on store revenue
45,000+
stores equipped across Europe and North America
CESP-audited
methodology, audited by CESP, the independent French media audit body
ROI 4 to 7
Billboard flight measured on store visits.
+€13M
In revenue contribution. Christmas plan steered on exposed visitors: +45% exposed visitors.
-29%
Cost per exposed visitor, +22% conversion. A/B test on 28 restaurants.
European results, as reported to each client.
Two ways to start. Same platform, sized to your network.
Local Pilot
We start from the budget you already spend. Sensors included. We measure your media waste, cut it, and report what each campaign contributes to store revenue.
Minimum per store and per campaign. No commitment beyond the pilot.
Regional Program
Performance-based pricing. Kairos AI takes over the channels you run blind, recovers the waste and steers the budget by store revenue. Monthly reviews with your team and your store managers.
Performance-based. Shown on the invoice.
Platform
What the big chains already have. Now sized for you.
The platform Europe's largest chains run on. Every part of it is open to you.
Steered by contribution to store revenue.
Promotions and sales events, read on incremental lift with a control group.
$0
Media waste report
The share of each campaign spent on people who never visit. In dollars.
Media waste →Kairos AI agent
Ask about your campaigns in plain English.
FAQ
Questions, answered.
Everything you need to know about recovering the media budget you spend blind.
Get early accessDo I need to be a big chain?
No. Kairos runs in 45,000 stores with Europe's largest chains. The US offer is built for retailers with 1 to 200 stores. If you buy billboards, radio, local TV or mail and can't tell what they earn in store, part of that budget is lost today.
Do I need more budget?
No. We start from the media you already buy. Sensors are free, with no hidden cost.
Do you promise more store visits?
No. We measure visits. We don't promise them. We steer your budget by its contribution to store revenue. On promotions and sales events, we also read the incremental lift with a control group.
How is this different from GPS or foot-traffic data?
GPS visits are mostly inferred. Our study of 150,000 visits across 400 sites found about 95% of them wrong. Our sensors sit in your stores. Every visit is observed.
Can I keep my agency?
Yes. Your agency keeps buying. You get an independent read on what each budget earns in store.
Get early access.
Live in 45,000 stores · Measured by our own in-store sensors · CESP-audited methodology